Content Strategist

2 days ago

GulshaneIqbal Town, Pakistan beBeeCopywriter Full time $60,000 - $90,000
Job Overview

This role is designed to support our marketing efforts by developing compelling copy that aligns with our brand voice and enhances conversion rates.

Key Responsibilities:
  • Develop, test, and refine ad copy for various campaigns (social media, search, retargeting) to improve click-through rates (CTR) and conversion rates.
  • Audit and optimize existing web and landing page content to minimize messaging friction and enhance user engagement.
  • Craft engaging email campaigns for onboarding, follow-ups, re-engagement, and promotions to effectively guide prospects through the sales funnel.
  • Collaborate closely with the content and SEO teams to ensure copy is keyword-informed and balances SEO with readability.
  • Create and maintain case studies, proposals, presentations, and other sales collateral to assist the sales team in closing deals.
  • Analyze copy performance using analytics and feedback to inform future iterations.
Benefits:
  • Opportunity to develop a wide range of skills and expertise.
  • Chance to work closely with cross-functional teams.
  • Role contributes significantly to the company's marketing efforts.

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