Senior Sales Manager

3 days ago

Rawalpindi Cantonment, Pakistan beBee Careers Full time
About the Role

This senior position oversees sales and distribution activities within a designated cluster, driving continuous growth and ensuring seamless operations.

  • Conduct regular market visits to monitor stock availability and drive consistent increase in market penetration for products.
  • Enforce distribution policies and maintain strict discipline across the territory.
Key Responsibilities
  • Supervise Grid Managers, providing guidance to help them manage their teams effectively and achieve their targets.
  • Evaluate potential outlets based on key criteria, including the number of shops, coverage, financial and logistical strength, brand affiliations, and reputation.
  • Keep channel partners well-informed on updates related to SOPs, targets, and trade promotions.
  • Ensure that the sales team is fully trained, equipped, and knowledgeable about all company products.
  • Cultivate a professional environment that fosters strong business relationships with franchises, distributors, and trade partners.
  • Coordinate timely payments of incentives and commissions to franchises, retailers, and trade partners, ensuring no delays.
  • Maintain adherence to pricing and margin policies across the entire sales channel, from distributors to sub-distributors and retailers.
  • Ensure that franchises and retailers always have sufficient POS materials, and that these materials are prominently displayed in all outlets.
  • Enforce compliance with the company's rules, policies, and procedures.
  • Address and resolve any commission, payout, and legal queries from channel partners to their utmost satisfaction.
  • Identify and address challenges faced by franchise and retail channels in the territory, communicating these issues to the Regional Director or relevant departments.
  • Focus on individual franchises, providing support to resolve their issues and motivating them to meet their targets.
  • Collaborate with the Trade Marketing team to coordinate BTL activities, trade promotions, business development, and special events within the territories.

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