Media Buying Professional

7 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time
Media Buying Professional
Programmatic Media Buyer Job Opportunity

We're looking for a dedicated and analytical Media Buying Professional to join our team. This role involves developing campaign strategies, analyzing performance metrics, and monitoring campaign goals.

Main Tasks:

  1. Develop buying strategies for campaigns, considering ad formats, user targeting, SSPs, bid strategy, etc.
  2. Establish and execute programmatic campaign buys.
  3. Calculate and manage bids, win rates, and CPM goals.
  4. Monitor live campaigns and adjust delivery to meet pacing goals, optimize toward CPI/CPA goals, and refine strategy as needed.
  5. Foster collaboration with third-party vendors to create custom audience segments and work with the Programmatic Partnership Manager to ensure campaign inventory meets goals.

Necessary Qualifications:

  1. Bachelor's degree in Marketing, Communications, Advertising, Computer Science, or related field.
  2. At least 2 years' experience in Programmatic Media Buying and Campaign Management in mobile advertising, with expertise in arbitrating performance campaigns (specifically in DV360).
  3. Exceptional data analysis and mathematical skills, along with proficiency in Microsoft Excel.
  4. Understanding of third-party ad serving technology, digital analytics tools, and reporting with real-time bidding experience.
  5. Superior problem-solving and communication abilities, combined with strong attention to detail and resourcefulness in addressing complex challenges.
  6. Entrepreneurial mindset in media buying, enabling creativity in finding innovative solutions to enhance media buying efficiency.
  7. Excellent written and verbal English skills – Essential.
  8. Google Data Studio experience – A plus.
  9. Timely communication of successes, failures, and escalations to line manager.
  10. Effective time management and organization skills, allowing prioritization of multiple tasks and deadlines.

Job Description:

Required Skills and Experience:

Marketing, Media Buying, Data Analysis, Mobile Advertising, Microsoft Excel, Programmatic Media Buying, Campaign Management, Communications, Reporting, Ad Serving Technologies, Digital Analytics, Real-Time Bidding.

  • Media Buying Specialist

    1 week ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    **Job Description**This role involves managing media buying for local clients. Key responsibilities include negotiating deals with media vendors and facilitating the buying process.The successful candidate will be responsible for handling multiple tasks simultaneously, including monitoring KPIs and tracking daily TV activities.Construct airing deals to meet...

  • Manager Media Buying

    3 weeks ago

    Islamabad, Islamabad, Pakistan GroupM Full time

    EssenceMediacom is an agency of GroupM, the world's largest media investment company and part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager Media Buying to join us. In this role, you will be responsible for negotiating media deals for the company's local clients. You will handle media...

  • DV360 Programmatic Media Buyer

    3 days ago

    Islamabad, Islamabad, Pakistan zz-Media Full time

    DV360 Programmatic Media Buyer - REMOTE zz-Media, Pakistan We're looking for a highly motivated and eager DV360 Programmatic Media Buyer to join our team. This role will be hands-on in developing campaign plans and strategies, analyzing performance metrics, and monitoring campaign goals.Responsibilities:Work with campaign stakeholders to develop a buying...

  • Manager Media Buying Pakistan, Islamabad

    4 weeks ago

    Islamabad, Islamabad, Pakistan Groupm Pakistan Full time

    EssenceMediacom is an agency of GroupM, the world's largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager Media Buying to join us. In this role, you will be responsible for negotiating media deals for the company's local clients. You will be...

  • Media Buying Specialist

    2 days ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    We're seeking a skilled Programmatic Media Buyer to drive campaign success through strategic planning and execution. This role will involve working closely with stakeholders to develop campaign plans and strategies, as well as monitoring and adjusting campaign delivery.Key Requirements:Bachelor's degree in Marketing, Communications, Advertising, or related...

  • Offline Media Planning Lead

    3 days ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    Key ResponsibilitiesBuilding Relationships: Establish rapport with immediate team members, develop relationships with media vendors, and ensure all processes employed by the team are compliant.Media Planning and Buying: Act as primary media expert for assigned clients and client service team, including planning and buying of media, contributing to media...

  • Programmatic Media Buyer

    1 week ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    Programmatic Media BuyerDV360 Programmatic Media Buyer RoleWe are seeking a highly skilled and detail-oriented Programmatic Media Buyer to develop and execute campaign plans, analyze performance metrics, and monitor campaign goals.Main Responsibilities:Work with stakeholders to create buying strategies for campaigns, including ad formats, user targeting,...

  • Media Buying Specialist

    6 days ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    About the RoleWe are seeking a highly skilled Media Buyer to join our team. This individual will be responsible for managing Meta ad accounts for multiple brands, analyzing funnels, identifying weak points, and recommending solutions.

  • Senior Media Planner

    1 week ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    About the RoleAs a Senior Manager Offline Media Planning, you will be responsible for building and maintaining successful relationships with brand teams, marketing managers, and client senior staff/executives. You will work closely with Marketing Managers and other executives, acting as media experts on all projects as required. Your primary goal is to...

  • DV360 Programmatic Media Buyer

    3 days ago

    Islamabad, Islamabad, Pakistan beBee Careers Full time

    We're looking for a highly motivated and eager Programmatic Media Buyer to join our team. In this role, you will be responsible for developing campaign plans and strategies, analyzing performance metrics, and monitoring campaign goals.Responsibilities:Work with campaign stakeholders to develop a buying strategy for each campaign.Set up and launch...