
Digital Media Strategist
1 day ago
Unlock Your Digital Potential as a Strategic Media Buyer
\As a seasoned Media Buyer, you will be responsible for planning and executing impactful media buys across key digital channels. This involves developing comprehensive strategies aligned with marketing objectives, managing and optimizing advertising budgets, and collaborating closely with marketing, creative, and analytics teams.
\Your Key Responsibilities:
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- Develop and implement data-driven media buying strategies to achieve maximum ROI and reach target audiences effectively.\
- Manage and optimize advertising budgets to ensure efficient allocation and return on investment.\
- Closely monitor, analyze, and report on campaign performance, identifying key insights and areas for optimization.\
- Collaborate with cross-functional teams to deliver cohesive and effective campaigns.\
- Stay up-to-date with industry trends and emerging media buying technologies.\
- Build strong relationships with media partners to drive successful partnerships.\
- Foster a proactive, results-oriented attitude with a passion for achieving and exceeding targets.\
- Minimum 2+ years of demonstrable agency working experience as a Media Buyer.\
- A deep understanding of the digital advertising ecosystem and media buying models (CPM, CPC, CPA, etc.).\
- Hands-on expertise with leading media buying platforms and tools (e.g., Google Ads, Meta Ads, TikTok Ads, Snapchat Ads).\
- Exceptional negotiation, communication, and interpersonal skills.\
- A strong analytical mindset with a proven ability to interpret data and drive data-informed decisions.\
- Excellent organizational and project management skills.\
- Must have Strong working experience with the Fashion and apparel niche
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