Digital Marketing Campaign Manager

7 days ago


Abbottabad, Khyber Pakhtunkhwa, Pakistan beBee Careers Full time

We seek a seasoned Digital Marketing Manager to spearhead our digital marketing initiatives.

Main Responsibilities
  1. This role entails crafting and implementing digital marketing strategies that encompass SEO/SEM, marketing database administration, email marketing, social media, and display advertising.
  2. You'll design, build, and maintain a strong online presence across various social media platforms, driving engagement and growth.
  3. Campaign performance analysis is critical: Track and report on campaign success, ensuring alignment with established goals and metrics.
  4. Trend identification and optimization: Leverage emerging trends and insights to optimize spend and boost performance.
  5. Developing new growth strategies is essential: Create innovative ideas to expand our customer base and drive business growth.
  6. Plan, execute, and measure experiments to refine conversion rates and user experience.
  7. Collaborate closely with internal teams to create effective landing pages and enhance the user journey.
  8. Optimize the customer journey: Analyze and evaluate the end-to-end experience across multiple channels and touchpoints.
  9. Identify and address bottlenecks to maximize conversions.
  10. Cultivate partnerships: Collaborate with external agencies and vendors to drive business growth.
  11. Provide strategic guidance on adopting emerging technologies.
Requirements
  1. Bachelor's degree in a computer science-related field or equivalent work experience.
  2. Demonstrated expertise in digital marketing, preferably with a focus on analytics and optimization.


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