Digital marketing

2 weeks ago


Abbottabad, Khyber Pakhtunkhwa, Pakistan Stmasters Full time

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

Responsibilities
  1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
  2. Design, build and maintain our social media presence.
  3. Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  4. Identify trends and insights, and optimize spend and performance based on the insights.
  5. Brainstorm new and creative growth strategies.
  6. Plan, execute, and measure experiments and conversion tests.
  7. Collaborate with internal teams to create landing pages and optimize user experience.
  8. Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  9. Instrument conversion points and optimize user funnels.
  10. Collaborate with agencies and other vendor partners.
  11. Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Requirements
  1. Bachelor's degree or equivalent work experience with a preference for a computer science related field.
  2. Demonstrable experience
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