Digital Marketing Strategist

1 day ago

Saddar Town, Pakistan beBee Careers Full time
Job Description:

We are seeking a highly skilled Digital Marketing Strategist to manage all marketing campaigns, create action plans and coordinate the marketing teams to deliver projects.

The successful candidate will be responsible for developing and implementing comprehensive marketing strategies across multiple channels. They will collaborate with senior marketing managers to provide detailed campaign updates, results and analysis, making recommendations where appropriate.

This includes conducting market research to identify opportunities for brand development and enhancing ongoing campaigns. The ideal candidate will create innovative digital marketing concepts across social and mobile platforms, and lead cross-functional teams to drive marketing initiatives and achieve business objectives.

Key Responsibilities:
  • Manage multiple marketing campaigns simultaneously, ensuring timely delivery and effective ROI.
  • Provide data-driven insights to inform marketing decisions and optimize campaign performance.
  • Build and maintain relationships with key stakeholders, including creative staff and vendors.
  • Stay up-to-date with industry trends and emerging technologies to inform marketing strategy.

Requirements:
  • Mastery of Google Analytics, Google AdWords, inbound marketing software and HTML.
  • Strong understanding of HTML and email creation, as well as campaign execution.
  • Familiarity with digital print and media planning.
  • Proven experience managing complex campaigns across the marketing mix.
  • Excellent analytical and problem-solving skills, with ability to develop strategic solutions.

Preferred Qualifications:
  • Relevant certification in digital marketing or a related field.
  • Experience working with CRM software and customer databases.
  • Knowledge of web development frameworks and content management systems.

About the Role:
The role requires a detail-oriented individual who can analyze data and develop actionable insights to drive business growth. Strong communication and project management skills are essential for success in this position.

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