iOS ASO Specialist

7 days ago

Islamabad, Islamabad, Pakistan beBeeApp Full time

We are seeking a skilled App Store Optimization (ASO) Specialist for iOS to enhance the visibility and organic installs of our mobile games.

  1. Develop, implement, and refine ASO strategies to increase organic installs and visibility on iOS platforms.
  2. Conduct keyword research and optimize app metadata (titles, descriptions, keywords).
  3. Perform ongoing A/B testing of app icons, screenshots, feature graphics, and preview videos to identify effective creative assets.
  4. Track, analyze, and optimize conversion rates and app rankings.
  5. Analyze user behavior, funnel performance, and market trends to make data-driven decisions and recommend improvements.
  6. Monitor performance metrics, user feedback, and app analytics to continuously improve app store performance.
  7. Track organic performance KPIs such as conversion rates, retention rates, install velocity, and keyword rankings using tools like AppTweak, Sensor Tower, Mobile Action, and Firebase.
  8. Conduct competitor analysis to stay ahead of trends in the mobile app industry and identify opportunities for differentiation and improvement.
  9. Manage localization of app store assets for multiple regions and languages to optimize global performance.
  10. Prepare detailed performance reports and share actionable insights with key stakeholders.
  11. Manage app updates and optimize each release for maximum visibility.

The ideal candidate will have 2-3 years of experience in ASO for iOS, a strong understanding of iOS App Store ranking algorithms and guidelines, practical knowledge of Meta Ads for mobile apps, and proficiency with major ASO and analytics tools.

Job Requirements:
  • 2–3 years of hands-on experience in App Store Optimization for iOS.
  • Strong understanding of iOS App Store ranking algorithms and guidelines.
  • Practical knowledge of Meta Ads for mobile apps.
  • Proficiency with major ASO and analytics tools (e.g., Sensor Tower, AppTweak, Mobile Action, App Annie, Firebase, Google Analytics).
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced environment and manage multiple projects.
  • Experience in data-driven decision-making and analytical tools.
Employment Type:
  • Full-time
Industries:
  • IT Services and IT Consulting

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