Mobile App Optimization Specialist

1 day ago

Islamabad, Islamabad, Pakistan beBee Careers Full time

Job Title: Senior Marketing Executive

Responsibilities and Duties:

  1. Conduct thorough keyword research to optimize app stores, increasing visibility and downloads.
  2. Develop and implement ASO strategies to improve app rankings and increase user engagement.
  3. Monitor and analyze app performance using analytical tools to inform data-driven decisions.
  4. Create and optimize app store listings, including titles, descriptions, and keywords for maximum visibility.
  5. Collaborate with the marketing and development teams to ensure seamless communication of app features and updates.
  6. Stay up-to-date with the latest industry trends and best practices in ASO.
  7. Produce regular reports on ASO performance and present findings to management for informed decision-making.

Requirements and Qualifications:

  1. Demonstrated experience in ASO, focusing on mobile apps.
  2. In-depth understanding of the app store ecosystem and ranking algorithms.
  3. Strong knowledge of ASO tools and strategies for optimal results.
  4. Excellent analytical and problem-solving skills to drive business growth.
  5. Effective communication and teamwork abilities to collaborate with cross-functional teams.
  6. Able to multitask and manage multiple projects simultaneously to achieve goals.
  7. Familiarity with mobile app development and design principles.

About the Role:

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