Marketing Strategist

6 days ago

Rawalpindi Cantonment, Pakistan beBee Careers Full time

Marketing Strategy Manager

The purpose of this role is to oversee the development and execution of marketing strategies, encompassing creative direction, campaign planning, and material production. Key responsibilities include:

  • Developing and implementing an annual marketing plan aligned with business objectives
  • Managing the creation of marketing materials, including direct mail, advertising, and online campaigns
  • Coordinating the implementation of direct mail and online marketing initiatives
  • Leading the development and dissemination of sales materials
  • Creating and maintaining website content to engage target audiences
  • Fostering collaboration with other departments to understand customer needs and preferences
  • Overseeing the production and distribution of marketing materials
  • Monitoring and analyzing lead and sales tracking, identifying areas for improvement
  • Evaluating the effectiveness of marketing campaigns and adjusting strategies accordingly
  • Conducting market and competitive analysis to inform future marketing decisions
Key Skills and Qualifications
  1. Operational Competence - Demonstrating rigor and discipline in executing marketing plans
  2. Optimizing marketing processes and tools to ensure timely delivery of marketing programs and materials
  3. Identifying and resolving barriers to success efficiently
  4. Maximizing return on investment by allocating resources effectively
  5. Problem-solving - Understanding complex concepts and situations presented by a dynamic business environment
  6. Solving problems methodically, seeking root causes, and implementing effective solutions
  7. Making informed decisions by weighing alternative courses of action

This position requires a strategic thinker who can drive marketing efforts forward while ensuring alignment with business goals.

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