
User Acquisition Specialist
2 days ago
Drive Sustainable User Growth
- Paid Campaign Planning: Develop and execute acquisition strategies across multiple platforms.
- Campaign Optimization: Collaborate with product, analytics, and creative teams to optimize campaigns and achieve aggressive growth targets.
Responsibilities:
- Plan paid campaigns (Meta, Google, TikTok, ASA)
- Manage budgets and bids
- Implement ASO for better conversions
- Analyze data and track key metrics (CAC, LTV, ROAS)
- Develop high-performing ad creatives
- Stay updated on trends and competitor strategies
- Collaborate with product and creative teams to drive growth
Requirements:
- 3+ years in user acquisition/performance marketing (mobile & web)
- Expertise in Meta, Google, ASA, & TikTok Ads
- Experience with MMPs (AppsFlyer, Adjust, Branch)
- Managed high monthly ad spend efficiently
- Strong analytical skills and data visualization experience
- Skilled in A/B testing and campaign optimization
- Stay updated on trends and collaborate with teams
Benefits:
- Competitive Salary
- Family Health Insurance
- Paid Time Off
- Work-Life Balance
- Daily lunch
- In-house Gym
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