Digital Marketing Strategist

3 days ago

Rawalpindi Cantonment, Pakistan beBee Careers Full time

Are you a creative problem solver with a passion for social media?

About the Role:

We're seeking a talented Digital Marketing Strategist to spearhead our social media presence and drive engagement.

Main Responsibilities:
  1. Develop and implement effective social media strategies to promote tourism packages.
  2. Create compelling content, including posts, videos, and advertisements, tailored to platforms like Facebook, Instagram, TikTok, and LinkedIn.
  3. Design and execute targeted paid advertising campaigns (e.g., Facebook Ads, Instagram Ads, and Google Ads) to generate leads and boost conversions.
  4. Analyze social media metrics and campaign performance to optimize results and enhance ROI.
  5. Collaborate with the sales team to synchronize marketing efforts with customer acquisition goals and revenue growth.
Requirements:
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in social media management and marketing (1-2 years preferred).
  • Expertise in running paid campaigns on Facebook, Instagram, TikTok, and Google.
  • Strong creative and content writing skills, with the ability to craft engaging narratives.
  • Proficiency in tools like Canva, Adobe Suite, and social media scheduling platforms.

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