Beauty Marketing Specialist Salon Products

5 days ago


Lahore, Punjab, Pakistan The Hair Co Full time
Job Description

This role plays a crucial part in shaping the success of our salon product lines, creating compelling marketing strategies and connecting with our target audience.

Main Responsibilities:

  1. Conduct thorough market research to identify trends, customer preferences and competitor activities.
  2. Develop and execute marketing campaigns to promote our salon products, including creating engaging content and managing social media channels.
  3. Ensure that our salon product lines align with our brand values and maintain a consistent brand image across all marketing materials.
  4. Engage with customers, collect feedback and analyze data to continuously improve product offerings and customer satisfaction.
  5. Work closely with cross-functional teams to ensure product launches are successful and on-brand.

Requirements:

  • Bachelor's degree in Marketing, Business or a related field or equivalent work experience.
  • Proven experience in marketing, preferably in the beauty industry.
  • Strong understanding of marketing principles and digital marketing channels.
  • Excellent communication and interpersonal skills.
  • Creative mindset with a keen eye for design and aesthetics.


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