Outbound Marketing Specialist

3 days ago


Lahore, Punjab, Pakistan Confiz Full time

At Confiz, we are seeking an experienced Outbound Marketing Specialist to drive our lead generation efforts. This role will focus on developing and executing outbound marketing campaigns that support our sales team.

Key Responsibilities:

  1. Design and implement effective outbound marketing strategies.
  2. Identify and target high-value audiences through engaging messaging.
  3. Utilize email, phone, and other media channels to reach potential customers.
  4. Analyze campaign performance and optimize for improved results.
  5. Collaborate with the sales team to convert leads into opportunities.
  6. Stay informed about industry trends and competitor activities.
  7. Provide regular performance reports with actionable insights.

Requirements:

  1. Bachelor's degree in marketing or a related field.
  2. At least one year of experience in outbound marketing or lead generation.
  3. Hands-on experience with tools like Salesforce, Apollo, Snov, and other data/email marketing platforms.
  4. Excellent written and verbal communication skills.
  5. Proficiency in marketing automation tools and CRM systems.
  6. Strong analytical skills and attention to detail.
  7. Experience in B2B marketing is essential.
  8. Familiarity with digital marketing tools is required.
  9. Creative problem-solving abilities.
  10. Strong organizational skills.

About Confiz:

We have a dynamic team of 700+ individuals working on innovative enterprise projects and products. Our customer base includes Fortune 100 retail and CPG companies, leading store chains, fast-growth fintech, and multiple Silicon Valley startups.

Confiz stands out due to its focus on processes and culture. We are ISO 9001:2015 (QMS), ISO 27001:2022 (ISMS), ISO 20000-1:2018 (ITSM), and ISO 14001:2015 (EMS) certified. Our culture promotes learning through collaboration and making the workplace enjoyable.

Our employees work with cutting-edge technologies while contributing to the company's success and their own growth.



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