Digital Community Builder

5 days ago

Islamabad, Islamabad, Pakistan beBee Careers Full time
Social Media Marketing Manager:

A forward-thinking social media professional is required to elevate our social media presence. The ideal candidate will be a creative problem solver with excellent analytical skills.

  • Responsibilities:
    • Develop and implement a comprehensive social media strategy aligned with business goals.
    • Set clear performance metrics to measure success in areas such as audience growth, engagement, and conversions.
    • Analyze market trends, competitor activity, and emerging digital behaviors to refine strategies.
  • Content Strategy:
    • Create original, engaging content that resonates with target audiences.
    • Develop and maintain a social content calendar for consistent posting.
    • Collaborate with internal teams to ensure cohesive messaging and branding.
  • Platform Operations:
    • Manage day-to-day social media operations across major platforms.
    • Tailor content to platform-specific best practices and audience behaviors.
    • Stay up-to-date with platform changes and algorithm updates.
  • Digital Community Building:
    • Cultivate a strong online community through active engagement and responsiveness.
    • Develop strategies to foster conversations and build brand loyalty.
  • Data-Driven Insights:
    • Use analytics tools to track performance and provide regular reporting on key metrics.
    • Offer data-driven recommendations for optimization.
  • Partnerships & Collaborations:
    • Identify and manage relationships with influential partners and creators.
    • Oversee user-generated content initiatives and collaborative projects.
  • Paid Advertising:
    • Collaborate with performance marketing teams to execute paid social campaigns.
    • Conduct A/B testing to optimize ad performance.
  • Additional Responsibilities:
    • Trend Analysis & Innovation: Stay ahead of the curve by capitalizing on emerging trends and cultural moments.
    • Content & SEO Alignment: Ensure social media content aligns with SEO strategies for improved digital growth.
    • Cross-Channel Campaigns: Develop integrated campaigns across social media, email, and website platforms.
    • Crisis Management: Establish protocols for managing sensitive or negative social sentiment.

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