Product Marketing Strategist

3 days ago

Lahore, Punjab, Pakistan beBeeMarketing Full time

Unlock a strategic marketing role that combines product storytelling, market positioning, and community building.

This is an opportunity to lead the promotion of in-house software products and manage digital presence across platforms. The ideal candidate will have a creative approach to turning product features into compelling campaigns.

The key responsibilities include:

  • Developing and executing go-to-market strategies for software products
  • Managing and growing social media presence (LinkedIn, Instagram, Twitter, etc.)
  • Planning and running targeted product campaigns, webinars, and launch events
  • Collaborating with design and development teams to create engaging content and demos
  • Analyzing campaign performance and iterating strategies using data-driven insights
  • Building brand consistency and awareness across all communication channels

The successful candidate will have:

  • A bachelor's degree in Marketing, Communications, or related field (master's preferred)
  • 3–5 years of experience in product marketing, digital marketing, or social media management
  • Excellent writing and content creation skills
  • Familiarity with tools like Buffer, Hootsuite, HubSpot, and Google Analytics
  • The ability to understand technical products and translate features into benefits

We offer a collaborative and growth-focused work environment, performance-based incentives, and career progression opportunities. If you're passionate about creating engaging campaigns and building strong brand identities, this could be the perfect fit for you.

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