Marketing Operations Data Analyst Expert

2 days ago


Islamabad, Islamabad, Pakistan ATSG Full time
About the Job

We are seeking a highly skilled Marketing Operations Data Analyst to join our team at ATSG. As a key member of our marketing operations team, you will be responsible for leveraging your expertise in data analysis, workflow automation, and email sequence management to drive business growth and improve customer engagement.

Key Responsibilities
  • HubSpot Marketing Hub Management: Serve as a subject matter expert for HubSpot Marketing Hub, including its features, functionalities, and best practices.
  • Workflow and Automation Development: Design, build, implement, and manage automated workflows and processes within HubSpot to streamline marketing and sales activities.
  • Email Sequence Management: Create, manage, and optimize automated email sequences for lead nurturing and customer engagement.
  • Contact Database Management: Oversee the health and integrity of the HubSpot and ZoomInfo contact database, including segmentation, list creation, and data hygiene.
  • Data Scrubbing and Cleansing: Regularly perform data scrubbing and cleansing activities to maintain accurate and up-to-date records for sales, within HubSpot and for data provisioning for ABM.
Required Skills and Qualifications
  • Minimum of a Bachelor's degree in Marketing, Business Administration, Data Science, or a related field.
  • 7+ years of proven experience in marketing operations, sales operations, or a data analysis role within a marketing/sales environment.
  • Extensive hands-on experience working with HubSpot Marketing Hub, with a deep understanding of its various features and functionalities.
Benefits

We offer a competitive salary, comprehensive benefits package, and opportunities for professional growth and development.



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