Performance Marketing Manager

6 days ago


Karachi, Sindh, Pakistan Qureos Inc Full time

In this role, you will be responsible for driving data-driven growth through strategic online campaigns. As a Digital Marketing Specialist, you will excel in optimizing paid advertising channels, managing SEO initiatives, and ensuring alignment with overall marketing strategies.

Responsibilities:
  • Plan, execute, and optimize performance marketing campaigns across platforms.
  • Analyze campaign performance metrics to ensure alignment with project goals.
  • Develop creatives and video ads using AI tools to support new lookalike and retargeting campaigns.
  • Conduct onsite and offsite SEO initiatives, including keyword research, competitor analysis, and SEO audits.
  • Use tools like SEMrush, GA4, and Google Ads to track and analyze performance metrics.
Requirements:
  • Proven experience in performance marketing or growth marketing roles.
  • Expertise in managing ad campaigns on Meta and Google Ads platforms.
  • Solid understanding of SEO principles.
  • Proficiency in tools such as SEMrush, GA4, and CMS platforms.


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