Email Marketing Specialist

1 week ago


Lahore, Punjab, Pakistan beBeeEmailMarketing Full time $40,000 - $50,000

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Design and Deliver Exceptional Email CampaignsApply time type Full time job requisition id

Job Overview:

We are seeking a skilled Email Marketing Specialist to join our team. In this role, you will design, execute, and optimize email campaigns that engage our audience and drive measurable results. With your prior experience and knowledge of email marketing tools, you'll play a key role in crafting effective communication strategies and ensuring their success.

Job Responsibilities:

  • Plan, create, and manage email marketing campaigns, including newsletters, promotional emails, and lifecycle campaigns.
  • Use email marketing tools to set up and automate campaigns.
  • Write engaging email copies, design layouts, and ensure visuals align with brand guidelines.
  • Segment email lists based on customer behavior, preferences, and demographics for targeted campaigns.
  • Build email lists using different tools and methods.
  • Conduct A/B testing on subject lines, content, and designs to improve open and click-through rates.
  • Build advanced workflows and nurture sequences to personalize and automate email responses.
  • Monitor email campaign performance and prepare detailed reports on key metrics.
  • Ensure compliance with email marketing laws.
  • Collaborate with content, design, and marketing teams to ensure cohesive messaging across campaigns.
  • Stay updated on industry trends, tools, and best practices to enhance campaign performance.

Qualifications:

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2+ years of experience in email marketing or digital marketing.
  • Proficiency in email marketing platforms.
  • Strong understanding of email best practices, deliverability, and list management.
  • Excellent copywriting and editing skills with a keen eye for detail.
  • Analytical mindset with experience using tools to track performance.
  • Familiarity with HTML/CSS for basic email template modifications is a plus.
  • Strong organizational skills and ability to manage multiple campaigns simultaneously.

Benefits:

  • Competitive salary and bi-annual bonus.
  • Fast track and uncapped career growth for high performers.
  • Company-sponsored vehicle financing.
  • Interest-free loans.
  • Provident Fund: matches up to 8% of your base salary.

Supportive Workplace:

  • Pick-up and drop-off services for female employees.
  • In-house daycare facility.
  • In-house gym and recreational area to unwind.

Continued Learning:

  • Company-sponsored trainings, workshops, development programs, and retreats.
  • Paid specialized trainings/certifications.

The Difference You'll Make:

At our organization, every role plays a pivotal part in transforming the healthcare landscape. By joining our innovative team, you'll contribute to groundbreaking technology that directly impacts patient care, enhances healthcare efficiency, and saves lives globally. Your skills and passion will drive meaningful change, helping us deliver solutions that support healthcare professionals in critical, real-time settings. Together, we're not just advancing technology — we're making a tangible difference in people's lives.

Coming together to support adaptable, accessible & affordable healthcare for all


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