Email Marketing Specialist
2 weeks ago
Company Description
The Digital Penguin INC is a digital marketing agency that offers a diverse range of services including WordPress website development, content creation, and SEO. Our team is comprised of professional designers, writers, and SEO experts dedicated to delivering optimal online solutions. We aim to help businesses enhance their digital presence and achieve their marketing goals effectively.
Role Description
This is a full-time, on-site role for an Email Marketing Specialist located in Lahore. The Email Marketing Specialist will be responsible for creating and managing email marketing campaigns, analyzing performance data, and ensuring high levels of engagement through lead generation. Day-to-day tasks will include utilizing marketing automation tools and email marketing software to develop effective strategies and communicate with potential leads.
Qualifications
- Proficiency in Marketing Analytics and Lead Generation skills
- Experience with Marketing Automation and Email Marketing Software
- Excellent Communication skills, both written and verbal
- Strong organizational and project management skills
- Ability to interpret data and create actionable marketing strategies
- Experience in the digital marketing industry is a plus
- Bachelor's degree in Marketing, Business, Communications, or a related field
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