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E-commerce Marketing Manager

2 weeks ago

Lahore, Punjab, Pakistan LUZWorld Full time

We are looking for an experienced E-commerce Marketing Manager to help us drive traffic and sales through our online store. The ideal candidate will have a deep understanding of digital marketing principles and be able to develop and execute effective marketing strategies.

Key Responsibilities:
  • Marketing Strategy Development: Develop and execute marketing strategies to drive traffic, enhance conversions, and improve ad performance.
  • Search Engine Optimization: Optimize website rankings, keyword strategy, and ad campaigns to improve online visibility.
  • Paid Advertising: Create, manage, and optimize paid campaigns on Facebook, Instagram, and Google to achieve maximum ROI.
  • Conversion Tracking: Set up and maintain Google Tag Manager, Facebook Pixel, and Google Analytics for accurate data insights.
Qualifications & Skills:
  • Education: Degree in Marketing, Digital Marketing, E-commerce, Business, or a related field (preferred but not required).
  • Experience: Minimum 3+ years of experience in SEO, SEM, and digital advertising.
  • Technical Skills: Strong knowledge of Google Tag Manager, Facebook Pixel, and Google Analytics.