Product Enhancement Specialist

Product Enhancement Specialist

SolutionInn is seeking a proactive and analytical Product Analyst to drive the enhancement of our student homework assistance platform and improve customer retention. This role requires a data-driven approach to understanding both student needs and customer behavior, with the goal of increasing engagement, retention, and satisfaction.

We are looking for an individual who can collaborate with cross-functional teams to develop innovative features and customer retention strategies, ensuring optimal user experience and business growth.

• Conduct extensive research to understand student demands, trends in academic subjects, and learning preferences.
• Analyze customer behavior to identify reasons for platform abandonment, membership cancellations, or disengagement.
• Collaborate with product managers and cross-functional teams to prioritize feature development based on market trends, student demands, and business objectives.
• Integrate AI technologies to enhance user experience, personalize interactions, and optimize processes.
• Develop customer retention strategies to reduce churn and improve user engagement, including targeted campaigns and personalized offers.
• Initiate outreach to gather feedback from canceled members or customers who abandoned their cart, offering solutions to resolve issues and retain them.
• Monitor platform performance, analyze feedback, and optimize features based on usability testing and performance metrics.
• Conduct surveys, interviews, and feedback sessions to uncover pain points and identify opportunities to enhance both the product and the customer experience.
• Provide actionable insights from customer data and feedback, collaborating with marketing and sales teams to improve the overall user journey.
• Lead efforts to implement data-driven strategies that align product features with user needs and differentiate SolutionInn from competitors.
• Continuously monitor the competitive landscape and market trends to identify emerging opportunities and threats.

• Strong analytical and problem-solving skills, with the ability to interpret data and identify trends in both product performance and customer behavior.
• Proficiency in SQL, Excel, and data visualization tools such as Tableau or Power BI.
• Experience in customer-centric roles, with a focus on solving problems and optimizing retention strategies.
• Ability to collaborate with cross-functional teams, including product, marketing, and support.
• Excellent communication and presentation skills, capable of engaging technical and non-technical stakeholders.
• Experience in web analytics tools such as Google Analytics or Mixpanel.

• Bachelor's degree in a quantitative field, Business Administration, Marketing, or Communication (a CS degree is preferred).

• At least 3 years of experience in product analysis, customer service, or customer retention roles.
• Proven ability to conduct qualitative and quantitative research to drive product decisions.
• Experience developing strategies to increase customer engagement and loyalty in e-commerce or membership-based platforms.
• Strong proficiency in data analysis tools and techniques to derive actionable insights.
• Familiarity with Agile workflows and cross-functional team collaboration.

• Competitive salary and benefits package.
• Opportunity to work on a growing platform with millions of users.
• Collaborative and innovative work environment with a focus on continuous learning.
• Opportunities for career growth and professional development.
• Flexible work hours and remote work options.
• A market-competitive base salary with performance-based incentives.
• Professional Development Opportunities.
• Employee Wellness Program.
• Recognition and Rewards.