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Marketing Campaign Lead

1 week ago

Abbottabad, Khyber Pakhtunkhwa, Pakistan Stmasters Full time

Stmasters is committed to delivering exceptional digital experiences that drive business outcomes. As our Digital Marketing Manager, you will play a pivotal role in shaping our digital marketing strategy and executing campaigns that resonate with our target audience.

Job Description

We are looking for a highly motivated and experienced Digital Marketing Manager to lead the development and execution of our digital marketing campaigns. This individual will be responsible for planning, designing, and implementing innovative strategies across all digital channels to drive business growth.

Key Responsibilities
  • Develop and execute comprehensive digital marketing plans that meet business objectives.
  • Collaborate with internal teams to create engaging content and experiences.
  • Monitor and analyze campaign performance, providing actionable insights to inform future strategy.
  • Identify trends and opportunities, leveraging data to optimize spend and maximize ROI.
  • Implement new growth strategies through creative problem-solving and experimentation.
  • Enhance user experience through landing page optimization and conversion rate improvement.
  • Evaluate end-to-end customer journeys across multiple touchpoints.
  • Instrument conversion points and streamline user funnels for enhanced efficiency.
  • Develop and maintain strong relationships with agencies and vendor partners.
  • Stay up-to-date with emerging technologies and provide strategic guidance on adoption and implementation.
Requirements
  • Bachelor's degree or equivalent work experience in a computer science-related field.
  • Demonstrable experience in digital marketing, with a proven track record of driving results.