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Marketing Automation Specialist

3 weeks ago

Model Town Tehsil, Pakistan Tiksom Limited Full time

At Tiksom Limited, we're seeking a highly motivated Email Marketing Specialist to join our team. As an Email Marketing Specialist, you will be responsible for managing and executing email marketing campaigns, developing personalization, maximizing sales and customer engagement, as well as email innovation.

The ideal candidate shall be a highly motivated individual with a proven record of success in sales and business development for technology startups. You should have a strong interest in finding and screening potential customers who can benefit from our tech services.

We're looking for someone who can bring previous experience in an email marketing role, including experience in building subscriber lists. The ideal candidate will have the ability to showcase our offerings compellingly, generate leads, and build relationships by nurturing warm prospects and finding new potential sales outlets.

You will create truly engaging and inspiring content for tech shops, leveraging your skills in email deliverability and spamming issues (DKIM, SPF, DMARC, MX). You will also create email marketing strategies for cold, warm, and existing customers, devising and executing A/B tests, managing the testing calendar, recording results, and advising on improvements.