Digital Marketing Specialist

5 days ago


Lahore, Punjab, Pakistan beBeeDigital Full time 800,000 - 1,200,000
Digital Marketing Specialist

We are seeking a skilled Digital Marketing Specialist to plan, execute, and optimize paid advertising campaigns across Google Ads and Facebook/Meta platforms. This role involves increasing conversions, improving ROAS, and scaling campaigns for various clients and industries.

About the Role
  • Plan, build, and manage high-converting ad campaigns on Google & Facebook.
  • Conduct keyword research, audience segmentation, and competitor analysis.
  • Create compelling ad copy and coordinate with creative teams for visuals.
  • Optimize campaigns through A/B testing, bid strategies, and analytics.
  • Track key performance indicators, report performance, and make data-driven decisions.
Requirements
  • 1-2 years of proven experience in Google Ads & Facebook Ads.
  • Google Ads & Meta certifications are an asset.
  • Strong understanding of pay-per-click, retargeting, and conversion tracking.
  • Familiarity with tools like Google Analytics, GTM, SEMrush, and Meta Business Suite.
  • Ability to manage multiple ad accounts and budgets efficiently.
What We Offer

A dynamic work environment that fosters growth and innovation. Competitive compensation and benefits packages. Opportunities for professional development and advancement.

Please note that this job description is not exhaustive, and the company reserves the right to modify or add to any job duties as needed.



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