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Ad Campaign Coordinator

1 week ago

Karachi, Sindh, Pakistan Connect Marketing Communication (Pvt.) Limited Full time

Role Summary

The Digital Media Specialist will play a key role in developing and executing digital media buying strategies to drive business growth.

Key Responsibilities

  • Media Buying Strategy: Develop and execute digital media buying strategies to reach target audiences effectively.
  • Data Analysis: Monitor and analyze campaign performance data to make data-driven decisions for optimization.
  • Budget Allocation: Optimize media budgets and allocations to ensure maximum ROI for campaigns.
  • Team Collaboration: Coordinate with internal teams to align media buying strategies with overall marketing goals.
  • Industry Research: Stay updated on industry trends and emerging technologies to implement innovative media buying strategies.
  • Reporting: Prepare and present regular performance reports to clients, showcasing campaign effectiveness.
  • Compliance: Ensure campaigns adhere to deadlines and meet client expectations.

Requirements

  • Education: Graduation in Marketing, Advertising, Business or related field is preferred.
  • Experience: 3-4 years of experience in Digital Media Buying or Digital Marketing.
  • Certification: Certification in related area is a plus.