Digital Marketing Manager

6 days ago


Karachi, Sindh, Pakistan beBee Careers Full time
Google Ads Specialist

We are seeking a highly skilled Google Ads specialist to join our team. The ideal candidate will have extensive experience in managing and optimizing pay-per-click (PPC) advertising campaigns across various platforms, with a primary focus on Google Ads.

Key Responsibilities:

  • Plan, execute, and optimize Google Ads campaigns to achieve key performance indicators (KPIs) and maximize return on investment (ROI)
  • Develop search engine marketing (SEM) and tactical plans on an ongoing basis
  • Manage overall search engine marketing and optimization campaigns to achieve profitability goals
  • Perform keyword, market, and competitive research analysis
  • Continuously analyze campaign data and metrics to identify trends, insights, and areas for improvement, and implement necessary adjustments
  • Create compelling and engaging ad copies that align with campaign goals and target audience
  • Monitor and manage campaign budgets, bids, and daily spending to ensure optimal performance and cost efficiency
  • Provide detailed analytical reports on a monthly or quarterly basis highlighting key metrics, trends, and recommendations for campaign optimization
  • Stay up-to-date with industry trends, best practices, and updates to ensure campaign compliance and competitiveness

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