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Technical SEO Executive
2 weeks ago
About Us:
tossdown is a SaaS company offering e-commerce and digital marketing solutions tailored to the food industry. We work with food businesses to build e-commerce websites, mobile apps, and deliver impactful digital marketing strategies. Our mission is to help food brands grow by enhancing their online presence and driving sales growth.
Job Description
- Conduct comprehensive research to identify market trends and analyze competitor strategies, leveraging insights to inform our SEO approach.
- Utilize industry-leading tools to identify relevant keywords and phrases, optimizing website content to enhance search engine visibility.
- Implement on-page optimization techniques, including meta tags, headings, and other elements, to improve search engine rankings.
- Execute off-site optimization strategies through content marketing initiatives, fostering relationships with authoritative websites to build high-quality backlinks.
- Utilize SEO tools such as Google Analytics, Google Search Console, Ahrefs, SemRush, and Moz to track website performance, analyze key metrics, and identify areas for improvement.
- Generate regular reports to assess the effectiveness of SEO efforts, providing actionable insights and recommendations for continuous optimization.
- Stay abreast of industry developments, algorithm updates, and emerging trends in search engine optimization, applying new strategies to drive optimal results.
Requirements
- Bachelor's degree in Marketing, Business (minimum).
- Prior experience in SEO and digital marketing.
- Understanding of search engine optimization principles and techniques.
- Familiarity with SEO tools such as Google Analytics, Google Search Console, and keyword research tools.
- Basic knowledge of HTML, CSS, and website development.
- Excellent analytical and problem-solving skills.
- Strong written and verbal communication skills.
- Ability to work both independently and collaboratively within a team.
Job Type: Full-time
Pay: Rs100, Rs135,000.00 per month
Work Location: In person
