Brand Manager

1 week ago

Karachi, Sindh, Pakistan ECOMSOUQ Full time 250,000 - 750,000 per year

Job Title:
Brand Manager

Location:
Karachi / On-site

Job Type:
Full-Time

Experience Level:
Junior - Mid

About the Company

Ecomsouq is an e-commerce and digital marketing agency with over 7 years of experience. We provide comprehensive solutions to online selling challenges. Our goal is to assist business owners and online brands in navigating market demands, leveraging our expertise to drive growth and scale businesses.

About the Role

We are seeking a detail-oriented and creative
Brand Manager
to support the growth and management of our e-commerce clients. In this role, you will work closely with cross-functional teams to develop and execute strategies that drive awareness, engagement, and sales for Direct-to-Consumer (DTC) brands.

Key Responsibilities

  • Assist in developing and executing brand strategies tailored for e-commerce and DTC clients.
  • Coordinate marketing campaigns across paid ads, funnels, email, and social media to maximize ROI.
  • Monitor performance metrics, analyze results, and prepare reports to inform strategy and optimization.
  • Collaborate with creative teams to ensure brand consistency across all channels.
  • Support the development of marketing funnels, from awareness to conversion and retention.
  • Conduct competitor research and market analysis to identify opportunities and trends.
  • Manage day-to-day client communication, ensuring smooth execution of campaigns.
  • Oversee product listings, promotions, and campaigns on e-commerce platforms (e.g., Shopify, Amazon, WooCommerce).
  • Ensure brand voice and positioning remain consistent across ads, content, and social platforms.

What You Bring

  • 1–2 years of experience in brand management, digital marketing, or e-commerce.
  • Strong understanding of DTC brands and e-commerce business models.
  • Familiarity with digital advertising platforms (Facebook Ads, Google Ads, TikTok Ads, etc.).
  • Knowledge of marketing funnels, customer journeys, and conversion optimization.
  • Hands-on experience with social media management and content strategy.
  • Comfortable with analytics tools (Google Analytics, Meta Ads Manager, etc.).
  • Strong organizational, communication, and project management skills.
  • Proficiency in e-commerce platforms like Shopify.

Nice to Have

·      Experience managing multiple brands or accounts in an agency setting.

·      Understanding of creative testing and performance-based ad optimization.

·      Familiarity with CRO (conversion rate optimization) tools like Hotjar or Optimizely.

·      Working knowledge of A/B testing for ads, landing pages, and email campaigns.

·      Ability to interpret data and translate insights into actionable brand strategies.

What We Offer

  • Exposure to top DTC and e-commerce brands.
  • Opportunities to learn and grow in digital marketing and brand management.
  • Collaborative and supportive work environment.
  • Career progression with increasing responsibility and client ownership.

How to Apply

If you're ready to take the next step in your Brand management career and want to make a real impact in a fast-growing e-commerce brand, apply now or send your resume to with the subject "Brand Manager". We'd love to hear from you

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