Email Marketing Specialist

3 hours ago

Lahore Gulberg Colony, Pakistan Packaging Designer Offset Printing Full time 420,000 - 660,000 per year

This is Night Night Shift Job

Timing 8:00 PM to 5:00AM (Mon to Friday)

The company provides daily meals for its employees.

We're passionate about building strong relationships with our customers through engaging and data-driven marketing campaigns. We are looking for a creative and analytical Email Marketing Specialist to join our team and help us craft impactful email strategies that drive conversions, retention, and brand loyalty.

Key Responsibilities:

  • Develop, execute, and optimize email marketing campaigns to promote products, services, or company updates.
  • Create engaging email content, subject lines, and calls to action that align with brand tone and strategy.
  • Manage subscriber lists, segmentation, and personalization to improve open and click-through rates.
  • Set up automated email sequences, such as welcome flows, abandoned cart reminders, and post-purchase follow-ups.
  • Monitor campaign performance using analytics tools and provide regular reports with actionable insights.
  • Conduct A/B testing to identify high-performing email designs, content, and delivery times.
  • Ensure email campaigns comply with data protection and anti-spam laws (GDPR, CAN-SPAM, etc.).
  • Collaborate with the design, content, and marketing teams to ensure cohesive messaging across all platforms.

Requirements:

  • Proven experience as an Email Marketing Specialist or similar role.
  • Proficiency with email marketing tools such as Mailchimp, Klaviyo, HubSpot, Active Campaign, or similar.
  • Strong understanding of email analytics, segmentation, and automation workflows.
  • Excellent written communication skills with attention to detail.
  • Ability to work independently and meet deadlines in a fast-paced environment.

What We Offer:

  • Competitive salary and growth opportunities.
  • Supportive and creative work environment.
  • Opportunity to work with a passionate digital marketing team.

Job Type: Full-time

Pay: Rs35, Rs55,000.00 per month

Work Location: In person

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