SEO Content Strategist

1 week ago

Rawalpindi, Punjab, Pakistan ABS INTERNATIONAL Full time 840,000 - 1,080,000 per year

Location: Rawalpindi, Pakistan (On-Site Position)

Job Type: Full-time

Salary: Competitive Salary

Schedule: Monday to Saturday, 10:00 AM - 6:00 PM PKT

Position Overview

ABS International seeks a talented SEO Content Strategist and Digital Copywriter to join our growing Rawalpindi team. This role involves creating high-converting, SEO-optimized content for digital platforms, including websites, blogs, social media, and email campaigns. We're looking for creative professionals passionate about driving engagement and conversions through compelling storytelling and strategic keyword integration. This position offers excellent growth opportunities for writers who want to develop their skills in digital marketing and search engine optimization.

Core Responsibilities

  • Develop comprehensive SEO-friendly content including blog articles, product descriptions, and strategic marketing copy
  • Create compelling, conversion-focused copy for landing pages, digital advertisements, and email marketing campaigns
  • Conduct thorough keyword research and implement on-page SEO best practices to maximize search visibility
  • Collaborate with marketing and design teams to align content with brand voice and campaign objectives
  • Optimize existing content for improved performance and higher search engine rankings
  • Utilize AI writing tools effectively to streamline content creation while maintaining originality and quality
  • Create content for diverse audience segments including B2B and B2C markets
  • Analyze content performance metrics and adjust strategies accordingly

Qualifications & Requirements

  • Bachelor's degree in Marketing, Communications, English, Journalism, or related field
  • 1-3 years of experience in SEO copywriting, content writing, or digital marketing roles
  • Demonstrated proficiency with SEO tools such as Ahrefs, SEMrush, or similar platforms
  • Strong experience with CMS platforms like WordPress with understanding of technical SEO elements
  • Exceptional command of English grammar, syntax, and storytelling techniques
  • Ability to adapt writing style for different formats, audiences, and industries
  • Familiarity with AI-assisted writing tools and their ethical implementation
  • Portfolio demonstrating successful SEO content and conversion-focused copywriting

Compensation & Benefits

  • Base Salary: PKR 70,000 - PKR 90,000 per month (based on experience and qualifications)
  • Performance-Based Incentives: Monthly bonuses for high-converting content and achieving KPIs
  • Professional Development: Comprehensive training in advanced SEO techniques and content strategy
  • Career Growth Opportunities: Clear pathway to senior content roles and leadership positions
  • Health Insurance: Comprehensive medical coverage for you and your family
  • Skill Enhancement: Regular workshops on emerging SEO trends and content marketing strategies
  • Creative Environment: Supportive team culture that values innovation and creative problem-solving

Why Join Our Content Team?

  • Impactful Work: Your content will directly influence business growth and customer engagement
  • Skill Development: Master the latest SEO techniques and content strategy approaches
  • Career Advancement: Clear progression path to Senior Content Strategist and Management roles
  • Professional Environment: Collaborative workspace with experienced digital marketing professionals
  • Industry Exposure: Work with diverse clients and industries across multiple market segments
  • Recognition Culture: Regular acknowledgment of outstanding performance and achievements
  • Tools & Resources: Access to premium SEO tools and ongoing training resources

Job Type: Full-time

Work Location: In person

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