Social Media Marketing Executive

7 days ago

Islamabad Federal Board, Pakistan BI COMMUNICATIONS Full time 400,000 - 600,000 per year

Job Title: Marketing Executive

Job Summary:

We are looking for a dynamic and creative Marketing Executive to join our team. The ideal candidate will be responsible for managing and growing our social media presence across multiple platforms. Candidates with prior experience in handling aesthetic clinic accounts or beauty/wellness brands will be given preference.

Key Responsibilities:

  • Manage and oversee all social media accounts (Facebook, Instagram, TikTok, LinkedIn, etc.) to ensure brand consistency and engagement.
  • Develop, plan, and execute digital marketing campaigns to promote services and enhance online visibility.
  • Create engaging and relevant content, including captions, visuals, and short videos, aligned with brand aesthetics.
  • Monitor social media trends, audience engagement, and analytics to optimize performance.
  • Coordinate with designers, photographers, and videographers to produce high-quality marketing materials.
  • Respond to customer inquiries, comments, and messages across social media platforms professionally and promptly.
  • Assist in planning and executing marketing strategies, promotions, and brand collaborations.
  • Track and report campaign performance metrics to measure success and ROI.

Requirements:

  • Bachelor's degree in Marketing, Mass Communication, or a related field.
  • Proven experience of 1 to 2 Years in managing social media accounts for brands (experience with aesthetic clinics, beauty, or wellness brands is a plus).
  • Strong understanding of digital marketing tools and social media analytics.
  • Excellent communication and creative writing skills.
  • Ability to work independently and meet deadlines.
  • Basic knowledge of photo/video editing tools (e.g., Canva, Adobe tools) is an advantage.

Preferred Skills:

  • Creativity with a keen eye for aesthetics and design.
  • Trend awareness and ability to adapt to changing social media algorithms.
  • Experience with paid advertising campaigns (Meta Ads, Google Ads, etc.)

Employment Type: Full-time

Salary: Market Competitive

Job Type: Full-time

Work Location: In person

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