
SEO Lead
1 week ago
Looking for an
SEO Project Lead (Technical & Semantic)
who can take direction and independently ship outcomes: topical maps, entity/semantic coverage, schema, internal linking frameworks, CWV/tech audits, and on-page optimization across Shopify/WordPress—aligned to ongoing SEO patterns.
Core responsibilities (tight list)
- Convert strategy into sprint plans; own deadlines & QA
- Build topical maps, entity graphs; implement schema at scale
- Design internal linking maps; measure impact
- Run tech audits (crawlability, indexation, CWV); brief devs and verify fixes
- Create content briefs and review drafts for semantic coverage
- Report cluster-level KPIs (visibility, clicks, conversions)
Only Apply if you can pull of the following task
30-Minute Take-Home (lightweight)
Scenario:
Imagine We're launching a category:
"Rado Watches in Pakistan."
Your job is to show
how you think
and
how you would ship
—keep it concise.
Deliverables (one Google Doc/Sheet; max 2 pages or 1 tab):
- Mini topical map (10–12 items):
group into 3–4 sub-clusters (e.g., price, men/women, original vs replica guidance, warranty/service, authorized dealers, straps/sizes). - Entity list (12–15 entities):
brands/models/collections, attributes (case size, sapphire, automatic/quartz), related entities (authorized service, warranty years). - Internal linking plan (5–7 anchors):
from collection → PDPs and buyer guides (write the exact anchor phrases). - Schema outline:
JSON-LD
skeleton
for the
collection page
(BreadcrumbList + CollectionPage/ItemList). Paste a minimal valid snippet. - Quick tech check (bullet points):
3 priority items you'd verify pre-launch (e.g., canonical for pagination, faceted URL handling, CWV template issues).
Timebox:
30 minutes. Submit within 24 hours of receiving the brief.
Tools:
Use any tools you like. Keep the work your own; concise beats long.
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