SEO Team Lead

21 hours ago

Karachi, Sindh, Pakistan BRANDIGO Full time 900,000 - 1,200,000 per year

Job Description:

1. Strategy & Planning

  • Develop and implement comprehensive SEO strategies aligned with business goals.
  • Conduct market research, competitor analysis, and keyword research to identify growth opportunities.
  • Define KPIs and set measurable goals for the SEO team.

2. Team Leadership & Collaboration

  • Lead, mentor, and manage a team of SEO specialists, content writers, and analysts.
  • Provide training, guidance, and performance reviews to ensure team effectiveness.
  • Collaborate with marketing, content, design, and development teams to execute SEO initiatives.

3. On-Page & Technical SEO

  • Oversee optimization of website content, structure, and metadata to improve rankings.
  • Ensure best practices in site architecture, internal linking, and page speed optimization.
  • Work closely with developers to address technical SEO issues, including crawlability and indexation.

4. Off-Page SEO & Link Building

  • Develop ethical link-building strategies to improve domain authority.
  • Build partnerships with relevant websites, influencers, and industry publications.
  • Monitor backlink profile and ensure compliance with Google's guidelines.

5. Analytics, Reporting & Optimization

  • Track, measure, and report SEO performance across channels using tools like Google Analytics, Search Console, SEMrush, or Ahrefs.
  • Continuously optimize campaigns based on data-driven insights.
  • Stay updated on search engine algorithm changes and adjust strategies accordingly.

6. Content Strategy Support

  • Collaborate with content teams to ensure content is SEO-friendly and aligned with keyword strategies.
  • Provide guidance on blog, landing page, and website content creation.

7. Innovation & Growth

  • Stay ahead of SEO trends, tools, and best practices.
  • Experiment with emerging technologies (e.g., AI in SEO, voice search, structured data).
  • Recommend new initiatives for continuous improvement.

minimum of 2-3 years in the SEO field. Also have minimum of 1 years of managing the team

Job-Type: On-site Job

Job Type: Full-time

Work Location: In person

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