Digital Marketing Manager

5 hours ago

Islamabad, Islamabad, Pakistan MoneyPex Full time 1,800,000 - 2,400,000 per year

About Us

Moneypex is a leading provider of SaaS-based business management and accounting solutions in Pakistan. We empower businesses with innovative digital tools to streamline operations, increase efficiency, and grow faster.

Job Description

We are seeking a highly motivated and experienced Digital Marketing Manager with a strong background in the SaaS industry. The ideal candidate will be responsible for developing, implementing, and managing digital marketing strategies that drive brand awareness, generate qualified leads, and boost customer acquisition for Moneypex products.

Key Responsibilities:

  • Develop and execute comprehensive digital marketing strategies for SaaS products.
  • Plan, manage, and optimize paid campaigns across Google Ads, Facebook, LinkedIn, and other digital platforms.
  • Drive organic growth through SEO, SEM, and content marketing strategies.
  • Manage social media platforms, ensuring consistent brand messaging and engagement.
  • Develop email marketing campaigns to nurture leads and retain customers.
  • Collaborate with the sales team to align marketing strategies with revenue goals.
  • Track, analyze, and report on campaign performance, ROI, and KPIs.
  • Stay up to date with SaaS industry trends, competitor strategies, and new digital tools.

Requirements:

  • Bachelor's degree in Marketing, Business, or a related field.
  • Proven experience (3+ years) in digital marketing within the SaaS industry.
  • Strong expertise in SEO, SEM, PPC, content marketing, and lead generation.
  • Hands-on experience with marketing automation tools (HubSpot, Mailchimp, etc.).
  • Excellent knowledge of Google Analytics, Search Console, and Ads Manager.
  • Strong analytical, communication, and project management skills.
  • Creative thinker with the ability to develop innovative campaigns.

What We Offer:

  • Competitive salary package.
  • Growth opportunities in a rapidly expanding SaaS company.
  • Collaborative and innovative work environment.
  • Exposure to global digital marketing trends and strategies.

Job Type: Full-time

Pay: Rs150, Rs200,000.00 per month

Work Location: In person

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