Script Writer

7 hours ago

Lahore, Punjab, Pakistan AL ASR TRAVEL & TOURS Full time 400,000 - 600,000 per year

Job Summary:

We are looking for a creative and results-driven Script Writer with a flair for storytelling and a deep understanding of e-commerce advertising. You will be responsible for crafting engaging, persuasive, and brand-aligned scripts for short-form video ads, product promos, and social media campaigns aimed at driving customer engagement and conversions.

Key Responsibilities:

  • Write compelling scripts for e-commerce ads across platforms like Facebook, Instagram, YouTube, TikTok, and Google.
  • Collaborate with marketing, design, and video production teams to conceptualize and execute high-impact campaigns.
  • Translate product features into clear, benefit-driven narratives that resonate with target audiences.
  • Adapt tone, style, and messaging based on brand guidelines and audience demographics.
  • Optimize scripts for performance – including A/B testing variants, hooks, CTAs, and messaging angles.
  • Stay up to date with trends in digital advertising, e-commerce, and consumer behavior.
  • Work under tight deadlines and deliver high-quality scripts quickly.

Requirements:

  • Proven experience writing for e-commerce or DTC (direct-to-consumer) brands (Portfolio required).
  • Strong understanding of storytelling, copywriting, and digital marketing principles.
  • Experience writing for short-form video ads (15–60 seconds).
  • Familiarity with performance metrics (CTR, conversion rates, etc.) and how copy impacts them.
  • Ability to take feedback and iterate rapidly.
  • Excellent command of English (additional languages a plus).

Job Type: Full-time

Pay: Rs40, Rs50,000.00 per month

Work Location: In person

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