Senior Content Writer

Job Description:

​Content Creation & Development:

• ​Research, write, and edit engaging, informative, and technically accurate content for a variety of platforms, including:
• ​Blog posts and articles
• SaaS based products and services content
• ​Website copy and landing pages
• ​Whitepapers, eBooks, and case studies
• ​User guides, tutorials, and technical documentation
• ​Email newsletters and marketing collateral
• ​Social media content
• ​Collaborate closely with product managers, developers, sales teams, and subject matter experts (SMEs) to gather information and ensure the accuracy of technical content.
• ​Simplify complex software concepts and features into clear, concise, and user-friendly language for diverse audiences (e.g.,project management, EHR and EMR, CRM).

​SEO Optimization:

• ​Conduct thorough keyword research to identify high-value search terms and opportunities within the software industry.
• ​Implement on-page SEO best practices, including optimizing meta titles, meta descriptions, headings, image alt text, and internal linking strategies to improve search engine rankings and organic visibility.
• ​Stay up-to-date with the latest SEO trends, search engine algorithms, and content marketing best practices specific to the tech sector.
• ​Technical Content Focus:
• ​Translate technical specifications, product functionalities, and complex workflows into easy-to-understand documentation and marketing materials.
• ​Ensure content is structured logically and adheres to technical writing standards for clarity and usability.
• ​Develop content that addresses common pain points and provides solutions relevant to software users and IT decision-makers.

​Content Strategy & Performance:

• ​Contribute to the development and refinement of our content strategy, aligning content initiatives with business goals and target audience needs.
• ​Monitor content performance using analytics tools (e.g., Google Analytics) and make data-driven recommendations for optimization and improvement.
• ​Maintain consistency in brand voice, tone, and style across all content.

​Collaboration & Project Management:

• ​Work effectively within a dynamic marketing team, managing multiple projects simultaneously while adhering to deadlines.
• ​Participate in brainstorming sessions to generate new content ideas and explore innovative content formats.

Qualifications:

• ​Bachelor's degree in English, Journalism, Communications, MBA Marketing, or a related field.
• ​1-2 years of proven experience as a Content Writer, Technical Writer, or similar role, specifically within the software or technology industry.
• ​A strong portfolio demonstrating high-quality written content, including examples of both SEO-optimized and technical pieces.
• ​Solid understanding of SEO principles and practical experience with keyword research and on-page optimization.
• ​Demonstrated ability to understand and explain complex technical concepts in a clear, concise, and engaging manner.
• ​Excellent writing, editing, and proofreading skills with meticulous attention to detail and grammar.
• ​Familiarity with content management systems (CMS) like WordPress.
• ​Strong research skills to gather accurate information from various sources (interviews with SMEs, product documentation, industry reports).
• ​Ability to work independently as well as collaboratively within a team environment.
• ​Excellent communication and interpersonal skills.

Experience: 1 to 2 years

Location: Muslim Town (Onsite)

Job Type: Full-time

Pay: Rs70, Rs80,000.00 per month

Application Question(s):

• Have you worked in SaaS industry?
• How many organic words you can write in a day?

Work Location: In person