Go-to-Market (GTM) Specialist – Sales Automation & Growth Tools (Clay / Apollo)
7 days ago
About the Role :
- We're looking for a data-driven, tech-savvy GTM Specialist who thrives at the intersection of marketing, sales, and automation.
- You'll be responsible for building and executing scalable outbound and inbound GTM motions using modern tools like , , HubSpot, LinkedIn Sales Navigator, and enrichment platforms.
- You'll partner closely with Growth, Sales, and Marketing teams to identify high-intent prospects, orchestrate outreach campaigns, and optimize conversion funnels from top-of-funnel to closed-won.
Key Responsibilities :
- Build and manage GTM workflows using for data enrichment, prospect scoring, and personalized list building.
- Leverage to design, automate, and optimize outbound campaigns (emails, calls, sequences).
- Collaborate with marketing and sales teams to align ICPs (Ideal Customer Profiles) and craft messaging that converts.
- Integrate tools (e.g., Clay → Apollo → HubSpot / CRM) for seamless data flow and campaign tracking.
- Monitor and analyze campaign performance metrics to improve deliverability, reply rates, and ROI.
- Run A/B tests on messaging, sequences, and audience targeting.
- Maintain data hygiene across GTM systems (CRM, enrichment tools, email platforms).
- Stay ahead of GTM best practices, emerging tech, and AI-driven automation tools.
What You'll Bring :
- 2–5 years of experience in GTM, growth, or revenue operations roles.
- Proven experience with , , and at least one CRM (e.g., HubSpot, Salesforce, or Pipedrive).
- Strong understanding of prospecting workflows, enrichment data, and multichannel outreach.
- Hands-on experience building personalized campaigns at scale using automation.
- Analytical mindset with comfort in interpreting performance data and optimizing workflows.
- Excellent communication skills and attention to detail.
- A bias for action and experimentation – you love testing new ideas and tools.
Nice to Have :
- Experience with LinkedIn Sales Navigator, , Lemlist, or other outbound automation tools.
- Familiarity with Zapier, Make (Integromat), or Airtable for workflow automation.
- Exposure to AI-powered GTM tools (e.g., ChatGPT, Clay templates, custom scrapers).
- Understanding of B2B SaaS sales cycles and lead nurturing frameworks.
Why Choose Us :
Health insurance — we care about you
Competitive salary — your skills are valued
Growth-friendly culture — learn and level up
Freedom to experiment — your ideas matter
How to Apply :
Interested in leading scalable GTM strategies?
Send your CV to :
Subject Line :
"GTM Specialist Application – [Your Name]"
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