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Lead Generation Expert

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Lahore, Punjab, Pakistan Globex IT Solutions Full time 400,000 - 1,200,000 per year

We are looking for an experienced Lead Generation / Email Marketing Expert to join our growing marketing team.

Key Responsibilities:

  • Plan, design, and execute email marketing campaigns targeting various audience segments.
  • Create and manage engaging newsletters, promotional emails, and drip campaigns.
  • Manage email lists, segmentation, and audience targeting strategies.
  • Monitor campaign performance and optimize for higher engagement and conversions.
  • Ensure all email campaigns comply with industry policies and best practices
  • Coordinate with the content, design, and sales teams to align campaigns with company goals.

Requirements:

  • Bachelor's degree in Marketing, Business, IT, or related field.
  • Proven experience in email marketing (minimum 1–2 years ).
  • Hands-on experience with email marketing tools (Mailchimp, HubSpot, etc.).
  • Strong understanding of email automation, personalization, and segmentation.
  • Experience in newsletter creation and sending.
  • Analytical skills to interpret campaign performance metrics.
  • Excellent written and verbal communication skills.

Job Type: Full-time

Work Location: In person