
Senior Digital Project Manager
1 week ago
Digital Marketing - Project Manager / Agency Manager will be a self-starter, possess the leadership attributes required to successfully manage the team and client relationship and understand the strategies for adding roles to create efficiencies in their growing operation to help drive profitability. Should be able to manage all digital marketing operations, assess and improve existing initiatives, and devise new strategies to increase revenue. The Project Manager / Agency Manager will also be responsible for creating and evolving a team culture that is collaborative, creative, customer-focused, and performance-driven.
- Proven experience driving successful teams, including managing team morale
- You will lead the agency in delivering a successful full-service offering across strategy, media planning, digital, social media, PR, and creative communications in order to ensure quality service delivery
- Lead, inspire, and motivate teams to understand and 'live' company values and to deliver commercial goals and ambition.
- Ensure every team is deploying best-in-class strategy and execution of campaigns, aggressively testing to improve ROI and achieving desired results.
- Develop a rapid understanding of client needs and what it takes to drive leads for their business.
- Improve, update, and implement work processes and SOPs.
- Develop and Implement QA and Testing processes across the organization.
- Lead and develop new marketing programs; collaborate with BD/Sales and other business unit leaders to drive growth.
- Set business unit's goals and objectives - and develop relevant key performance metrics for all roles (individual and team) to meet/exceed targets.
- Improve customer retention by implementing a highly effective customer contact process focusing on key measurable touchpoints (including transparent data analytics reflecting how they perform for each client, ongoing and consistent customer communication, and key performance indicators).
- Create an exceptional customer experience (as measured by direct feedback).
- Develop, lead, and inspire the team, including recruiting, onboarding, coaching, and overall performance management. Create an engaging working environment for team members to be excited to perform their daily duties.
- Identify, coordinate, and sometimes lead targeted training for the team's continuous professional development.
- Collaborate with other business unit leaders to meet and exceed growth, retention, and customer experience goals.
- A people-person who is empathetic, instinctive, and a good networker
- Self-starter, autonomous, and reliable
- Prepare and implement annual business plans and budgets.
- Oversee the management of all business operations and functions to ensure the achievement of business plans and budgets.
- Prepare reports and forecasts for the Board as required.
- Communicate performance expectations and support the team by building required competencies, providing feedback, and managing behaviors and performance gaps.
- Monitor individual & team performance and workload, address learning, development needs, and performance issues.
- Actively participate in the Annual Performance Review process.
- Stay up-to-date with the latest technology and best practices
Required Expertise & Skills
- 10+ years of experience effectively leading high-performing marketing teams.
Advertising agency leadership experience is a requirement
.
- Extensive experience driving excellent return on investment for clients using superior marketing and technology solutions.
- Proven ability to grow and lead cross-functional teams (paid search, SEO, creative, Web development, analytics).
- Comprehensive knowledge of organic search and rankings, paid search, paid social, display, retargeting, video, mobile, and overall digital marketing.
- Strong working knowledge of media measurement, with the ability to recommend the right measurement and analytics solutions to clients based on their specific needs.
- Excellent communication and client servicing skills and a passion for developing and retaining high-performing clients.
- The ability to successfully manage multiple projects in a deadline-driven environment
- Measure ROI and KPIs
- Track SEO and Google Analytics data and make complex analysis
- Build an inbound marketing plan
- Research competition, investigate benchmarks, and provide suggestions for improvement
Other Benefits
- Paid Time Off.(as per policy)
- Competitive Salary
- Performance-based bonuses
- Health Insurance
Equal Employment Opportunities
We provide Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, age, disability, or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, compensation, and training.
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