Digital Marketing Executive

1 day ago

Karachi, Sindh, Pakistan Corporate Research and Investigations Limited Full time 900,000 - 1,200,000 per year
 We are looking for a data-driven and creative Digital Marketing professional to develop, implement, track, and optimize our digital marketing campaigns across all digital channels.

Key Responsibilities:
  • Develop and manage digital marketing campaigns (SEO, SEM, PPC, Social Media, Email Marketing, etc.)

  • Plan and execute campaigns across platforms such as Google Ads, LinkedIn, 

  • Monitor and analyze performance metrics and optimize campaigns for better ROI and engagement.

  • Create engaging and high-performing content for blogs, websites, emails, and social media.

  • Conduct market research and competitor analysis to identify trends and opportunities.

  • Work with designers, content creators, and developers to improve user experience and landing page performance.

  • Manage website content, SEO performance, and Google Analytics reporting.

  • Collaborate with sales and product teams to align marketing strategies with business goals.

  • Stay up to date with digital marketing trends and best practices.

    - Manage our social media platforms like LinkedIn, Instagram etc. 

Requirements:
  • Bachelor's degree in marketing, Communications, Business, or a related field.

  • [1-5+] years of experience in digital marketing or related roles.

  • Hands-on experience with SEO/SEM, Google Ads, Google Analytics, Meta Business Suite, email marketing platforms (e.g., Mailchimp, HubSpot), and CMS (e.g., WordPress).

  • Strong analytical skills and ability to interpret data to make actionable decisions.

  • Creative thinking and excellent communication skills.

  • Knowledge of design tools like Canva, Adobe Creative Suite (a plus).

  • Certification in Digital Marketing (Google, HubSpot, Meta, etc.) is a bonus.

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