Commerce & Digital Marketing Specialist:

2 days ago

Rawalpindi, Punjab, Pakistan Informa Connect Full time 1,000,000 - 1,200,000 per year

We are seeking an experienced and results-oriented E-commerce & Digital Marketing Manager to lead our online business operations and digital marketing initiatives. The ideal candidate will have hands-on expertise in Meta Ads (Facebook & Instagram), Shopify store management, e-commerce strategy, SEO, and website optimization. This role requires a proactive professional with strong analytical skills and the ability to drive online sales growth.

Key Responsibilities

  • Plan, execute, and optimize paid campaigns on Facebook and Instagram to achieve maximum ROI.
  • Manage and update the company's Shopify store, including product uploads, pricing, inventory, and order processing.
  • Develop and implement e-commerce growth strategies to increase traffic, conversions, and revenue.
  • Conduct regular SEO audits and optimize website content for search engine rankings.
  • Monitor website performance, implement improvements, and ensure seamless customer experience.
  • Track, analyze, and report on campaign and store performance, providing actionable insights.

Requirements

  • Minimum 3 years of proven experience in digital marketing and e-commerce management.
  • Strong expertise in Meta Ads (Facebook & Instagram) campaign setup and optimization.
  • Solid knowledge of Shopify platform management.
  • Experience with SEO best practices and website performance optimization.
  • Strong analytical, problem-solving, and communication skills.
  • Bachelor's degree in Marketing, Business, IT, or a related field preferred.

Job Type: Full-time

Pay: Rs80, Rs100,000.00 per month

Work Location: In person

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