Marketing Manager

2 weeks ago

Karachi, Sindh, Pakistan VGO TEL Full time

The ideal candidate will be responsible for creating and executing our marketing strategy. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail.

Responsibilities

  • Develop and implement comprehensive marketing strategies to achieve business goals.
  • Plan, execute, and optimize digital marketing campaigns across social media, email, SEO/SEM, and web platforms.
  • Oversee brand management and ensure alignment with company values and positioning.
  • Manage content creation for social media, website, newsletters, and marketing collateral.
  • Conduct market research, competitor analysis, and customer insights to identify opportunities.
  • Plan and execute product launches, events, and promotional campaigns.
  • Work closely with Sales to support lead generation and revenue growth.
  • Monitor campaign performance through analytics and prepare monthly performance reports.
  • Manage relationships with agencies, vendors, and media partners.
  • Oversee marketing budgets and ensure cost-effective spending.

Qualifications

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • 3-4 years of experience in marketing, with at least 2 years in a managerial role.
  • Strong knowledge of digital marketing tools, analytics, and trends.
  • Excellent communication, leadership, and project management skills.
  • Ability to think creatively, analyze data, and make data-driven decisions.
  • Experience managing campaigns, budgets, and cross-functional teams.

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