Marketing Manager

2 weeks ago

Karachi, Sindh, Pakistan A.A Joyland (Pvt) Ltd Full time

AA Joyland Pvt. Ltd. is looking for the position of Marketing Manager for its Head Office based in Karachi

Position: Marketing Manager

Qualification: BBA/MBA (Marketing)

Salary: Market competitive

Experience: Minimum 5years

Requirements:

* Must have experienced in Brand Management, Digital Marketing, Marketing Campaign 360 degree

* Good expertise in Creative (Graphic designing, Videography, Photography)

* Sales Analysis

Job Duties:

· Lead and Manage Teams: Take charge of the digital, creative, brand, and data management teams, providing leadership, guidance, and support to ensure the successful execution of marketing initiatives

· Sales and Footfall Analysis: Analyze sales data and footfall trends to identify opportunities for growth and develop strategies to maximize sales and enhance customer engagement

· Pricing and Promotion Strategies: Utilize sales analysis, market research, and other relevant factors to develop pricing and promotion strategies. Collaborate with cross-functional teams, such as operations and finance to determine optimal pricing levels, discount structures, and promotional campaigns that drive sales and maximize profitability.

· Competitive Analysis: Monitor and track marketing campaigns and activities of local and international competitors. Stay updated on industry trends, best practices, and emerging technologies to maintain a competitive edge in the market

· Social Media Oversight: Oversee the planning and execution of social media campaigns across various platforms, ensuring consistent brand messaging, engaging content, and effective targeting to reach the target audience

· Budgeting and Implementation: Develop yearly marketing budgets based on organizational goals and objectives. Implement marketing plans within the allocated budget, closely monitoring expenses and optimizing resource allocation for maximum impact

· Reporting and Communication: Regularly communicate with the management, sharing marketing strategies, progress reports, results, key learnings, and relevant industry trends. Provide insights and recommendations to drive informed decision-making

· Competitive Analysis: Monitor and track marketing campaigns and activities of local and international competitors. Stay updated on industry trends, best practices, and emerging technologies to maintain a competitive edge in the market

· Customer Journey Monitoring: Monitor the customer journey and experience, both in physical and digital channels, to identify pain points, areas of improvement, and opportunities for delivering excellent service

· Strategy Development: Develop and implement strategies to enhance the customer experience across all touchpoints, including on-ground and digital platforms.

Interested candidates may share their resume at with mentioning the position title in the subject line

Job Type: Full-time

Pay: Rs250, Rs300,000.00 per month

Work Location: In person

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