Social Media Marketing Specialist

6 days ago

Islamabad, Islamabad, Pakistan MUST Services Full time 500,000 - 1,500,000 per year

Job Title:
Social Media Specialist

Location:
On-site | MGC Complex G8 Islamabad

Department:
Marketing

Job Summary:

We are looking for a creative and data-driven Social Media Specialist to manage our social media platforms, grow brand presence, and drive engagement across all channels.

Key Responsibilities:

  • Develop and execute social media strategies across Facebook, Instagram, TikTok, YouTube, LinkedIn, Snapchat, and X.
  • Manage daily posting, scheduling, and platform optimization.
  • Monitor performance metrics and provide weekly reports.
  • Engage with followers, reply to comments/messages, and build community.
  • Collaborate with designers, content creators, and marketing teams.
  • Stay updated on trends, platform changes, and emerging tools.
  • Run paid ad campaigns with the media buying team (optional).
  • Ensure brand consistency across all platforms.

Requirements:

  • 1–3 years of experience in social media management.
  • Strong copywriting and content creation skills.
  • Familiar with Meta Business Suite, TikTok Ads, and analytics tools.
  • Basic knowledge of Canva, Adobe Photoshop, or CapCut.
  • Strong understanding of engagement and growth strategies.
  • Ability to work under deadlines and manage multiple projects.

Key Skills:

  • Creativity
  • Trend awareness
  • Copywriting
  • Analytics & reporting
  • Time management
  • Basic design/video editing

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