Highly Skilled Digital Marketing Ad Specialist For Ecommerce

5 days ago

Rawalpindi, Punjab, Pakistan BusinessArcade Full time 1,800,000 - 3,000,000 per year

We are seeking a highly skilled Digital Marketing Ad Specialist with at least 3 years of hands-on experience managing and optimizing paid advertising campaigns on Meta Ads (Facebook & Instagram) and TikTok Ads. This role requires a data-driven marketer who can plan, execute, and analyze paid media strategies to drive traffic, conversions, and ROI across various digital platforms.

Key Responsibilities:

  • Plan, create, manage, and optimize paid media campaigns on Meta (Facebook, Instagram) and TikTok Ads Manager.
  • Develop and test ad creatives (copy, visuals, formats) tailored to platform best practices and audience behavior.
  • Conduct A/B testing on creatives, audiences, placements, and bidding strategies.
  • Monitor daily campaign performance metrics (CTR, CPC, CPA, ROAS, etc.) and provide actionable insights.
  • Collaborate with creative and content teams to align ad messaging with brand strategy and goals.
  • Stay updated with platform changes, ad policies, and new features.
  • Generate detailed campaign reports and present results with recommendations for improvement.
  • Manage and optimize ad spend across campaigns to maximize ROI.

we are located in Bahria Town Phase 7 Near Clock Tower.

Job Type: Full-time

Pay: Rs120, Rs250,000.00 per month

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