Search Engine Optimization Specialist

2 weeks ago

Lahore, Punjab, Pakistan H Pharmacy Pakistan Full time 600,000 - 800,000 per year

Job description:

Job Title:
SEO Specialist

Location:
 On-Site

Department:
 Marketing / Content

Employment Type:
Full-Time

Job Summary:

We are seeking a talented and detail-oriented SEO Writer to create high-quality, engaging, and optimized content that drives organic traffic and improves search engine rankings. The ideal candidate has a strong command of SEO principles, keyword research, and content strategy, and is capable of writing for a variety of audiences across different industries.

Key Responsibilities:

  • Write clear, compelling, and keyword-optimized content for websites, blogs, product pages, landing pages, and other digital platforms.
  • Conduct in-depth keyword research using tools.
  • Optimize existing content to improve visibility, search rankings, and engagement metrics.
  • Collaborate with content strategists, marketers, and designers to align content with brand voice and marketing goals.
  • Stay current with SEO trends, algorithm updates, and best practices to ensure content remains effective.
  • Ensure proper on-page SEO elements.
  • Use analytics tools (e.g., Google Analytics, Google Search Console) to track content performance and recommend optimizations.
  • Maintain editorial calendars and meet tight content deadlines.
  • Proofread and edit content for grammar, clarity, and SEO compliance.

Requirements:

  • Proven experience as an SEO writer, content writer, or similar role.
  • Strong understanding of SEO principles, including on-page optimization and keyword strategy.
  • Proficiency with SEO tools.
  • Excellent writing, editing, and proofreading skills in English.
  • Ability to adapt tone and style to suit different brands and audiences.
  • Familiarity with CMS platforms like WordPress, etc.
  • Basic understanding of HTML/CSS is a plus.
  • Strong organizational and time-management skills.

Preferred Qualifications:

  • Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.
  • Experience in content marketing, copywriting, or digital marketing.
  • Familiarity with content analytics and reporting.

What We Offer:

  • Competitive salary
  • Opportunities for growth and professional development
  • Collaborative and supportive team environment

Job Type: Full-time

Work Location: In person

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