Influencer Marketer

3 weeks ago

Faisalabad City Tehsil, Pakistan Nutrifactor Laboratories (Pvt) Limited Full time

Faisalabad, Pakistan | Posted on 02/18/2025

Nutrifactor has been manufacturing nutraceutical products, vitamins, minerals and other natural health care products for more than 10 years. Our 30+ years of expertise in family owned pharmaceutical business has enabled us to identify industry trends far ahead of the competition. Nutrifactor has invested heavily in extensive manufacturing, well equipped laboratory, modern instruments, efficient distribution and warehousing capabilities that position us for future growth and allow us to serve better both domestically and internationally.

Job Description

Nutrifactor is seeking a dynamic and results-driven Influencer Marketer to join our team. In this role, you will be responsible for identifying, engaging, and managing partnerships with influencers to enhance Nutrifactor's brand visibility and engagement across various social media platforms. You will also play a key role in designing and implementing influencer campaigns, product promotions, and product launches, while aligning efforts with the company's marketing and PR goals.

Qualifications:

  • Education: Bachelor's degree in Marketing, Communications, or a related field.
  • Experience: 2+ years of experience in influencer marketing, public relations, or digital marketing.

Responsibilities:

  • Design and implement PR and influencer marketing strategies to boost the company's visibility and public image.
  • Build and maintain relationships with influencers, journalists, media outlets, and content creators to secure media coverage and brand partnerships.
  • Manage campaigns, including product promotions and event-driven campaigns to enhance product visibility.
  • Write and manage content, including press releases, speeches, and promotional materials, ensuring clear and effective communication.
  • Identify opportunities for sponsorships, partnerships, and collaborations to support business goals.
  • Work closely with internal teams, including marketing and design, to ensure cohesive messaging across all platforms.
  • Organize influencer and PR events, such as product launches, promotional events, or press conferences.
  • Respond to influencer and media inquiries in a timely, professional manner.
  • Prepare regular reports for senior management on campaign performance, influencer collaborations, and media relations.
Requirements
  • Exceptional written and verbal communication skills.
  • Strong ability to build and maintain relationships with influencers, media outlets, and key partners.
  • Proficient with social media tools, influencer platforms, and PR strategies.
  • Strong organizational skills and ability to manage multiple campaigns and deadlines.
  • Creative, proactive, and results-driven approach to influencer and PR campaigns.
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