
Assistant Manager Digital Media Planning and Buying
1 day ago
The Assistant Manager Digital Media will be responsible for managing the end-to-end planning, execution, and optimization of all digital media campaigns across various platforms including Meta, Google, Programmatic, and other digital publishers. The role requires close collaboration with digital media agencies, internal marketing and product teams, and analytics functions to ensure the campaigns meet KPIs, drive ROI, and align with brand and business objectives. The job holder will also oversee budget management, digital reporting dashboards, invoicing, and performance tracking, while ensuring all media initiatives are data-driven and effectively targeted.
Job Responsibilities:
- Responsible for end-to-end management of digital media campaigns including planning, buying, execution, optimization, and performance tracking.
- Drive implementation of full-funnel digital strategies to support brand campaigns, product launches, and tactical initiatives.
- Collaborate with creative and media agencies to ensure synergy between messaging and channel selection.
- Monitor daily, weekly, and monthly campaign performance; generate detailed insights and reports for internal and leadership review.
- Assist in defining digital media KPIs in alignment with business goals (e.g., CPM, CTR, CPC, CPV, ROAS, impressions, reach, etc.).
- Supervise digital media budget utilization, ensuring optimal allocation and timely reconciliation in coordination with Finance, Procurement, and Media Buying teams.
- Maintain billing records, campaign logs, and vendor documentation for financial transparency and audit readiness.
- Manage Purchase Requisitions (PR), Purchase Orders (PO), and ensure budget alignment and compliance with financial protocols.
- Work with analytics and tracking teams to ensure accurate tagging, attribution, and data collection for all live campaigns.
- Evaluate publisher and platform performance; recommend new channels, tools, and technologies for digital innovation.
- Collaborate with cross-functional teams on A/B testing and experimentation to improve campaign effectiveness.
- Handle digital media contracts and NDAs with vendors in collaboration with Legal and Procurement teams.
- Support compliance, taxation, and documentation processes related to digital media vendors and partners.
- Stay updated with industry trends, algorithm changes, and platform policies to recommend proactive changes in digital media approach.
Education:
- MBA/BBA in Marketing, Digital Marketing, or Media Sciences preferred.
Work Experience:
- 4–5 years of hands-on experience in managing digital media campaigns, media buying, ad-tech tools, analytics, and digital reporting.
- Experience with platforms like Meta Ads Manager, Google Ads, DV360, TikTok, and other DSPs is highly preferred.
Skillset:
- Strong analytical & problem-solving abilities
- Excellent communication & interpersonal skills
- Team player with leadership mindset
- Agile & proactive approach to project management
- Attention to detail and time management
- Strong follow-up and ownership abilities
- Vendor Management and contracts handling
- Strong control on issues related to Marketing finance, Taxation, procurement and Payables.
- Ability to create reporting dashboards for all the weekly, monthly reports as per management requirements
- Experience of working in ERP system will be added bonus and shall be preferred
- Mid-Senior level
- Full-time
- Marketing
- Telecommunications
-
Media Buying Specialist
2 days ago
Islamabad, Islamabad, Pakistan beBee Careers Full timeThe Assistant Manager Digital Media will be responsible for managing end-to-end digital media campaigns across various platforms. This includes planning, buying, executing, optimizing, and tracking campaign performance. The successful candidate will collaborate with cross-functional teams to ensure campaigns meet their KPIs and drive ROI.Job...
-
Manager Media Buying
3 weeks ago
Islamabad, Islamabad, Pakistan GroupM Full timeEssenceMediacom is an agency of GroupM, the world's largest media investment company and part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager Media Buying to join us. In this role, you will be responsible for negotiating media deals for the company's local clients. You will handle media...
-
Executive Media Planning
6 days ago
Islamabad, Islamabad, Pakistan Zong CMPak Ltd Full timeDepartment & Function: MarketingPosition: Executive Media PlanningLocation: IslamabadReporting to: Assistant Manager Media BuyingJob Type: PermanentJob Purpose:Executive Media Planning will support the planning, execution, and optimization of Above-The-Line (ATL) promotional activities across Conventional Media (TV, Radio, Print) and Digital Media (Social...
-
Executive Media Planning
2 weeks ago
Islamabad, Islamabad, Pakistan Zong CMPak Ltd Full timeDirect message the job poster from Zong CMPak LtdTalent Acquisition Executive @Zong |HRBP- Technology, Digital and Data Strategy @JazzDepartment & Function: MarketingPosition: Executive Media PlanningReporting to: Assistant Manager Media BuyingJob Type: PermanentJob Purpose:Executive Media Planning will support the planning, execution, and optimization of...
-
Senior Manager Offline Media Planning
4 weeks ago
Islamabad, Islamabad, Pakistan GroupM Full timeGroupM is the world's largest media investment company and is a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for Senior Managers Offline Media Planning to join us. In this role, you will be responsible for building and maintaining successful relationships with the brand teams, marketing...
-
Media Buying Expert
2 weeks ago
Islamabad, Islamabad, Pakistan Dev Detector IT Services Full timeAbout the Job:We're looking for a skilled media buyer to help us expand our digital marketing presence. As a key member of our team, you'll play a crucial role in developing and implementing successful advertising campaigns.Key Responsibilities:Developing and executing comprehensive media buying strategies.Managing multiple advertising campaigns...
-
Digital Media Acquisition Manager
7 days ago
Islamabad, Islamabad, Pakistan GroupM Full timeAbout the RoleAs a Digital Media Acquisition Manager, you will be responsible for negotiating media deals for our local clients. You will handle media vendors and facilitate clients throughout the buying process.This role reports to the Business Manager Planning & Buying.Key Responsibilities:Negotiating media deals with partners and closing deals.Monitoring...
-
Senior Digital Media Planner and Buyer
2 days ago
Islamabad, Islamabad, Pakistan beBee Careers Full timeThe Assistant Manager Digital Media will be responsible for leading the development and implementation of digital media campaigns across various platforms. This includes planning, buying, executing, optimizing, and tracking campaign performance. The successful candidate will collaborate with cross-functional teams to ensure campaigns meet their KPIs and...
-
Media Planning Executive
2 weeks ago
Islamabad, Islamabad, Pakistan Zong CMPak Ltd Full timeWe are seeking a highly skilled Media Planning Executive to join our team at Zong CMPak Ltd. The ideal candidate will have 1-3 years of experience in media planning, advertising, or a related field and possess a strong understanding of conventional and digital media platforms.The successful candidate will be responsible for assisting in the development of...
-
Media Buying Specialist Lead
4 days ago
Islamabad, Islamabad, Pakistan Groupm Pakistan Full timeAbout the RoleThis is an exciting opportunity to join our team at GroupM Pakistan as a Media Buying Specialist Lead. In this role, you will be responsible for negotiating media deals, analyzing data, and developing marketing strategies to drive business growth.About Us:We are a leading agency within EssenceMediacom, part of WPP, the world's largest media...
-
Digital Marketing Specialist
2 weeks ago
Islamabad, Islamabad, Pakistan IBG Digital Full timeSocial Media Marketing ManagerAt IBG Digital, we are seeking a highly motivated and experienced Sr. Media Manager to join our team in Islamabad.This role requires paid social marketing experience to develop strategies, implement and execute paid media campaigns while also carrying fluency and experience in broader digital buying, planning and execution.The...
-
Digital Media Campaign Manager
2 days ago
Islamabad, Islamabad, Pakistan beBee Careers Full timeThe role of the Assistant Manager Digital Media is to oversee the planning, execution, and optimization of digital media campaigns across various platforms. The successful candidate will be responsible for collaborating with internal marketing and product teams, as well as analytics functions, to ensure campaigns meet their key performance indicators (KPIs),...
-
Digital Media Campaign Manager
7 days ago
Islamabad, Islamabad, Pakistan Codestel Full timeCodestel: Driving Business Growth through Digital ExcellenceWe are seeking a highly skilled Digital Media Campaign Manager to join our team. The ideal candidate will have prior experience in online trafficking and campaign management, with a strong analytical mindset and excellent communication skills.The successful candidate will be responsible for...
-
End-to-End Digital Marketing Expert
2 days ago
Islamabad, Islamabad, Pakistan beBee Careers Full timeWe are seeking an experienced Digital Media Professional to join our team as an Assistant Manager. The successful candidate will be responsible for overseeing the development and implementation of digital media campaigns across various platforms. This includes planning, buying, executing, optimizing, and tracking campaign performance.Responsibilities:Digital...
-
Digital Media Manager
4 weeks ago
Islamabad, Islamabad, Pakistan Realtime Marketing Pvt Ltd Full timeA Digital Media Manager will be responsible for overseeing a company's interactions with the public by implementing social media platforms' content strategies. Their duties include analyzing engagement data, identifying trends in customer interactions, and planning digital campaigns to build community online.Conduct exclusive research to understand the real...
-
Media Director Karachi
1 week ago
Islamabad, Islamabad, Pakistan Groupm Pakistan Full timeWe are seeking a Media Director to join our team at GroupM Pakistan. As a Media Director, you will be responsible for developing and executing media plans to drive business growth and profitability for our clients.About the RoleThis role requires a highly skilled and experienced professional with a strong background in media planning and buying. You will be...
-
Digital Media Manager
2 weeks ago
Islamabad, Islamabad, Pakistan Vyro Full timeAbout VyroVyro.ai is a cutting-edge digital media company that seeks an experienced Digital Media Manager to join our team.The successful candidate will lead our video content strategy and execution, working closely with cross-functional teams to develop cohesive production plans and schedules.
-
Urban Planning Support Specialist
1 week ago
Islamabad, Islamabad, Pakistan Urban Planning and Design Pvt. Ltd. Full timeWe are looking for a detail-oriented Urban Planning Support Specialist to assist our project team.The ideal candidate will have excellent organizational skills, strong communication abilities, and a keen eye for detail.Duties include managing project documentation, coordinating with stakeholders, and providing administrative support to the Project...
-
Digital Media Strategist
2 weeks ago
Islamabad, Islamabad, Pakistan GroupM Full timeAbout the Role:GroupM is the world's largest media investment company and a part of WPP. As a leading player in the global advertising market, we are responsible for one in every three ads you see globally. We are currently looking for a Senior Manager Offline Media Planning to join our team.In this role, you will be responsible for building and maintaining...
-
Assistant To Project Manager
1 week ago
Islamabad, Islamabad, Pakistan Urban Planning and Design Pvt. Ltd. Full timeAssistant To Project Manager / Junior Architect Urban Planning and Design Pvt. Ltd., Pakistan The nature of employment is full-time i.e 48 (8X6) hours a week, including Saturdays, additional half-days (when required).You are required to assist in managing project files: Contracts, Project Dashboards, Payment schedules, site visit schedules, & client meeting...