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Senior Marketing Executive

4 weeks ago

Islamabad, Islamabad, Pakistan First Technologies Full time

Job Description: Senior Marketing Executive - ASO

About Company:
First Technology (private) Limited is known for being the best Mobile App Designing and Development Company in Pakistan. First Technologies offers creative and unique Android and ISO Mobile Apps with the assistance of our in-house UI/UX Designers and Developers. We guarantee that your application stands out. We develop for every major mobile platform as well as emerging platforms and Web, Cloud Solution projects, integrating contemporary machine learning approaches into our development process to create the most effective and efficient solutions.

Responsibilities:

  1. Conduct thorough keyword research to optimize app stores and increase app visibility.
  2. Develop and implement ASO strategies to improve app rankings and downloads.
  3. Monitor and analyze app performance using analytical tools.
  4. Create and optimize app store listing including app title, description, and keywords.
  5. Collaborate with the marketing and development teams to ensure app features and updates are properly communicated.
  6. Keep abreast of the latest industry trends and ASO best practices.
  7. Generate reports on ASO performance and present findings to management.

Job Specification:

  1. Proven experience in ASO with a focus on mobile apps.
  2. Strong understanding of the app store ecosystem and ranking algorithms.
  3. In-depth knowledge of ASO tools and strategies.
  4. Excellent analytical and problem-solving abilities.
  5. Effective communication and teamwork skills.
  6. Ability to multitask and manage multiple projects simultaneously.
  7. Familiarity with mobile app development and design.

Location: Rawalpindi, Pakistan

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